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11 Rising Luxury Influencers: Setting Trends in 2024

AJ Marketing - 11 Rising Luxury Influencers: Setting Trends in 2023

Ready to take a peek into the glamorous world of luxury? Buckle up, because we're about to introduce you to 11 rising stars in the luxury influencer scene. These are the folks who aren't just wearing the latest Gucci or Chanel—they're the ones setting the trends for 2024. They're the ones we all secretly (or not so secretly) want to be.

But before we spill the tea on who's who in the luxury world, let's chat a bit about the industry they're shaking up. Picture this: in 2018, the luxury goods market was already mind-bogglingly huge, raking in a cool $286.11 billion worldwide. Fast forward to now, 2024, and it's projected to grow to a jaw-dropping $368.92 billion.

AJ Marketing - 11 Rising Luxury Influencers: Setting Trends in 2024 - Revenue in the luxury goods market

And guess what? It's not stopping there. By 2028, we're looking at a luxury market worth a staggering $418.84 billion. We're talking leather goods, eyewear, watches, jewelry, fashion, cosmetics, fragrances—you name it.

So, as we dive into our list, remember: these influencers aren't just playing dress-up. They're shaping an industry worth billions, one fabulous outfit, TikTok dance, or makeup tutorial at a time. Ready to meet them? Let's get started!

AJ Marketing - 11 Rising Luxury Influencers: Setting Trends in 2024 - Connect

Rising Luxury Influencers ⬇️

Country: U.S. 🇺🇸

Subscribers: 143K

Amanda, the face behind LuxMommy, is a U.S.-based influencer with a YouTube channel boasting 140K subscribers. She is a fashion enthusiast who shares her love for luxury handbags, accessories, and lifestyle. Her content primarily revolves around unboxing, reviewing, and styling high-end brands like Louis Vuitton, Chanel, and Gucci. On her blog site, she says she gravitates more towards neutral and timeless pieces, and she shares tips about this on her channel.

Subscribers: 159K

Joel Mcloughlin, known as Gallucks, is a UK-based fashion influencer on YouTube. He is known for his edgy and unique style, often featuring streetwear and high-fashion brands. His content includes fashion hauls, styling tips, and brand reviews, with a focus on brands like Balenciaga, Off-White, and Dior. His distinct style and fashion-forward content make him a popular figure in the male fashion community.

Country: Spain 🇪🇸

Followers: 409K

Hailing from Spain, Zina Charkoplia is a fashion influencer with a strong Instagram presence. Her content is a blend of high-fashion and street style, featuring brands like Prada, Balenciaga, and Jacquemus. She often shares outfit inspirations, travel diaries, and lifestyle content, providing a glimpse into her fashionable life. Her chic style and engaging content have made her a favorite among fashion enthusiasts.

Country: Singapore 🇸🇬

Subscribers: 575K

Jamie Chua is a Singapore-based influencer known for her luxurious lifestyle and her extensive collection of Hermès Birkin bags. Her content includes luxury unboxings, fashion hauls, and glimpses into her opulent lifestyle. She often features high-end brands like Hermès, Chanel, and Dior. Her channel is a must-visit for those who appreciate the finer things in life.

Country: Germany 🇩🇪

Followers: 827K

Petra Dieners, a style icon hailing from Germany, is a breath of fresh air in the world of luxury fashion. Her Instagram page is a delightful blend of high-end fashion, travel, and lifestyle content. Petra's style is elegant and timeless, often featuring classic pieces from luxury brands like Chanel, Gucci, and Prada. Her posts are not just about fashion, but also about the joy of living a beautiful life. Petra truly is an inspo for middle-aged women around the world.

Country: Indonesia 🇮🇩

Subscribers: 1.01M

Meet Molita Lin, a beauty and fashion enthusiast from Indonesia who has captivated over a million subscribers on YouTube. Her channel is a treasure of beauty tutorials, fashion hauls, and lifestyle vlogs. Molita's content often features a mix of high-end and affordable products, making her relatable to a wide audience. She's known for her detailed makeup tutorials and honest product reviews, often featuring brands like Charlotte Tilbury, Dior, and Chanel. If you're into beauty and fashion, Molita Lin's YouTube channel is definitely worth a visit.

Country: U.S. 🇺🇸

Followers: 1.2M

AJ Marketing - 11 Rising Luxury Influencers: Setting Trends in 2024 - 5

Carla Rockmore is a TikTok sensation who celebrates the self-expression of 50+ through fashion, fun, and fierceness. With a following of 1.2 million, Carla is proving that style has no age limit. Her content is a vibrant mix of fashion-forward outfits, style tips, and a healthy dose of humor. Carla's bold and confident style, often featuring brands like Gucci, Chanel, and Louis Vuitton, is inspiring to her followers of all ages.

Country: U.S. 🇺🇸

Followers: 1.3M

AJ Marketing - 11 Rising Luxury Influencers: Setting Trends in 2024 - 6

Charles Gross is a TikTok star known for his candid discussions about fashion. Charles has made a name for himself as a luxury fashion expert. His content often includes unboxings of high-end products, product critiques, and personal stories. Charles' expertise in luxury goods, particularly Hermès Birkin and Kelly bags, has been recognized by publications like British Vogue. His engaging content and in-depth knowledge of the luxury fashion industry make him a must-follow for enthusiasts.

Country: South Korea 🇰🇷

Followers: 2.8M

Irene Kim is a vibrant force in the world of fashion, hailing from South Korea. She is known for her amazing modeling skills and eclectic yet elegant style. Irene's content is a delightful blend of fashion, beauty, and lifestyle, often featuring high-end brands like Chanel, Gucci, and Dior.

Country: U.S. 🇺🇸

Followers: 9.3M

AJ Marketing - 11 Rising Luxury Influencers: Setting Trends in 2024 - 2

Wisdom Kaye is the U.S.-based fashion sensation taking TikTok by storm. Wisdom is known for his impeccable style and creative fashion videos. His content is a mix of outfit inspiration, fashion challenges, jaw-dropping transitions, tips, and brand collaborations. He’s also known for grabbing inspo from cartoon or movie characters, then creating a high-fashion outfit out of them. Wisdom's innovative approach to fashion content has earned him the title of "Best Dressed Guy on TikTok."

Country: Philippines 🇵🇭

Followers: 15.2M

Heart Evangelista is a beloved figure in the Philippines. She is a multi-talented personality, known for her acting and her exquisite sense of style. Heart's content revolves around fashion, beauty, and lifestyle, with luxury brands like Hermes and Louis Vuitton frequently showcased. Her elegant style and charismatic personality have made her a fashion icon in the Philippines and beyond.


And there you have it, folks–eleven rising luxury influencers who are not just setting trends, but redefining what it means to be a fashion icon in 2024. From the vibrant streets of South Korea to the chic corners of the U.S., these influencers are shaping the future of the luxury goods market, one post at a time. So, whether you're looking for style inspiration, the latest luxury unboxing, or just a glimpse into the glamorous world of high fashion, these are the influencers to watch. Stay stylish!

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