20 Best TikTok Influencers in Singapore in 2025
- info831035
- Oct 21
- 8 min read
Updated: 5 days ago
Did you know that working with influencers on TikTok is a popular advertising strategy for businesses in Singapore? It's true! TikTok has become a favorite among Singaporeans, with over 3.63 million people reached by ads. That means brands can reach over 62% of the entire Singapore population with just one ad - amazing, right? (DataReportal)
On TikTok, anyone can become a content creator, which is why Gen Zs are taking over the platform as their go-to place for self-expression. With thousands of influencers on TikTok alone, Singapore is also home to influencers on other platforms like Instagram and YouTube.
Now, when it comes to choosing the right influencer on TikTok, you want to make sure you're picking someone who aligns with your goals. That's why we've got your back! We've compiled a list of the top 20 TikTok influencers in Singapore to help you with the process. So, let's check it out!
Top 20 TikTok Influencers in Singapore ⬇️
Followers: About 190K
Topics: Entertainment, Vlog, Comedy
First up is Sapieka RM, a beautiful influencer with a unique and wacky attitude. Sapieka loves to recreate the hottest TikTok challenges and lip sync to the most popular songs out there. She's a huge fan of BTS and often shares videos about her love for them. Sapieka also posts "storytimes" that her followers find highly entertaining. With over 210K followers on TikTok, she's definitely someone to watch out for!
19. MICA
Followers: About 215K
Topics: Comedy, Fashion
Next on our list is Mica, who's not just a fashion icon but also a hilarious comedy king. This influencer loves to share tips on fashion and photography, showing his followers how to strike a pose that brings out the best in them. He also shares his daily life and makes comedy skits with his friends. Mica is an inspiration to men in Singapore who want to look and feel their best, while also reminding them not to take life too seriously.
Followers: About 270K
Topics: Fitness, Entertainment, Inclusivity
Meet Miss Laddeki, a fitness influencer who doesn't let her physical disability hold her back from living her best life. Her positive attitude and determination to stay happy and active have earned her a large following on TikTok. From dancing videos to workout routines, and even beauty tips, Miss Laddeki shares a variety of inspiring content. She has even collaborated with businesses ranging from perfume brands to diet supplements!
Followers: About 320K
Topics: K-pop, Cosplay, Cosmetics
John Stan Kazue is an amazing cosplayer and makeup artist on TikTok known for his accurate portrayals of different anime characters. He often uploads makeup tutorials and videos showing his process when cosplaying. Aside from this, he shares with his followers his love of K-pop culture. He also shares some diet tips, funny videos, and his daily activities as a cat dad. Kazue now has more than 320K followers on TikTok.
Followers: About 360K
Topics: Gaming, Entertainment
Supercatkei, a Singaporean TikToker, captivates audiences with her gaming, singing, and street interviews, alongside lifestyle content that enhances her relatability. Her diverse content bridges entertainment with everyday life, resonating deeply with her followers.
Followers: About 380K
Topics: Comedy, Entertainment
AimRun is a Singapore-based TikTok creator known for his hilarious and relatable skits about everyday life. From funny takes on local culture and relationships to trending challenges and witty commentary, his videos never fail to entertain. With his expressive humor and charismatic delivery, AimRun has built a loyal fanbase who love his comedic spin on real-life situations, earning him a strong following on the platform.
14. ANGEL
Followers: About 410K
Topics: Comedy, Entertainment, Family
Angel, a comedy queen on TikTok, delights followers with dance challenges, comedic skits, and expressive humor. Incorporating her family, she underscores family values' importance for happiness. Her natural comedic talent and use of filters make her feed irresistibly engaging.
Followers: About 430K
Topics: Entertainment, Fashion
Glenn Young, a TikTok sensation with over 430K followers, stands out for his good looks, fashion savvy, and creative promotional content. Alongside joining challenges with his girlfriend, he offers fashion tips and impresses with natural acting in situational skits, earning him widespread admiration.
Followers: About 460K
Topics: Gaming, Anime
Meet Isaac Lim, the video game streamer and anime enthusiast who shocked TikTok Singapore with his hilarious maid cosplay video. Isaac loves to entertain his audience with tons of POV videos, comedic skits, and out-of-the-box ideas. He has skyrocketed to social media stardom with over half a million followers on TikTok.
Followers: About 530K
Topics: Software, Artificial Intelligence, Technology
Meet Adam Digital, the tech-savvy TikTok influencer from Singapore! If you're interested in the latest AI developments, new software, and all things tech-related, then Adam is the influencer you need to follow. With his passion for technology and expertise in the field, he creates engaging and informative content that will keep you up-to-date with the latest mind-blowing tech.
10. SHAWN
Followers: About 530K
Topics: Social Issues, Life Advice
You've got to check out Shawn on TikTok! He's famous for being outspoken and sharing his opinions on viral issues. He talks about relatable life experiences like career, friendship, love, and more. He's even started exploring the music scene in Singapore. No wonder his followers just keep pouring in!
Followers: About 680K
Topics: Art, Entertainment
Check out Zi Hao Lao, the origami wizard and college student from NTU who can turn a simple piece of paper into a stunning work of art. His TikTok feed is a treasure trove of creative inspiration, showcasing his ability to make intricate and impressive paper sculptures, from animals to structures. Zi Hao Lao also likes to experiment with other mediums, such as painting and 3D printing, always pushing the boundaries of his craft.
Followers: About 1.4M
Topics: Comedy, Parenting, Entertainment
Also known as a popular YouTuber in Singapore, Jian Hao Tan has likewise gained traction on TikTok. His account is one of the most anticipated by his followers because of his humorous content mixed with life lessons. Besides comedic videos, he also posts precious moments he has with his family, especially with his children. His content has inspired a lot of people, and he has become a role model for young dads in Singapore.
Followers: About 1.7M
Topics: Dance, Entertainment
Caydences captivates with stunning dance videos, showcasing both original choreographies and trendy moves. He extends his reach by discussing relatable topics such as friendship, skincare, and relationships, making him a versatile and engaging content creator on social media.
Followers: About 2.3M
Topics: Dance, Fashion, Lifestyle
Bella is a TikTok sensation hailing from Malaysia but making waves in Singapore with her traditional dance videos. Not only can she move to the beat like no other, but she also shares glimpses of her life with her family and treats her followers to her beautiful singing voice. Plus, with her fashion sense on point, she's definitely someone to watch for some outfit inspiration.
Followers: About 4.4M
Topics: Entertainment, Comedy
Say hello to Dyce and Ce, the TikTok duo turning everyday moments into laugh-out-loud entertainment. From playful couple challenges to side-splitting skits and trending comedy bits, they keep their audience hooked with energy, charm, and nonstop laughs. Whether they’re poking fun at relationship quirks or joining the latest viral trend, Dyce and Ce bring a spark to every video—earning them a growing fanbase that can’t get enough of their fun-loving antics.
Followers: About 4.6M
Topics: Comedy, Entertainment
Watch out for Sherrin & Yixi, the dynamic Singapore-based couple who’ve turned everyday life into laugh-out-loud content on TikTok under the handle @sherandyx_. They’re known for their playful skits, trend-taking, and candid glimpses into their relationship—bringing a fresh, light-hearted energy that resonates across cultures. In just a few years they’ve built a strong following, charming fans with their chemistry and authenticity.
Followers: About 5.7M
Topics: Music, Dance, Entertainment
Wengie, the YouTube star and independent singer, has also found her way onto TikTok as Wraya, where she shares her latest dance moves to the hottest tracks. But that's not all, she also gives fans a sneak peek into her newest music videos and shares plenty of heartwarming moments with her beloved feline companion. With her talent and charm, it's no wonder Wraya has amassed a whopping 5.7 million followers on the platform.
Followers: About 18.8M
Topic: Entertainment
You might have seen his stunning photos on Instagram, but have you seen his hilarious #alltheboys videos on TikTok? This brown-eyed boy has captured the hearts of many with his likeable personality and entertaining content. From POVs, vlogs, tutorials, lip-syncs, to comedy skits, he shares it all on the platform. No wonder he has millions of followers and likes!
1. MING
Followers: About 23M
Topics: Martial Arts, Comedy, Entertainment
On top of our list is Ming, the taekwondo martial artist who has become the most followed Singaporean athlete on social media. He shares his taekwondo practices with his followers, but that's not all! He also creates funny prank videos and comedy skits with his dad, Daddy Ming. His success on social media has even landed him features on various national newsletters and TV channels.
Conclusion
TikTok rapidly caught the hearts of Singaporeans due to its innovative features like filters, sounds, and especially its short-form video content. Now, TikTok is one of the most-used social media platforms by Singaporean internet users. TikTok influencers have emerged to be powerful marketing assets by business owners and marketers. Thus, marketing through TikTok and implementing influencer marketing is one of the best strategies in creating a campaign in Singapore.
With the given information on the list, we hope we were able to give you some insights on how to effectively promote your brand in the platform.
Frequently Asked Questions (FAQs)
How many Singaporeans can you reach with a single TikTok campaign in 2025?
TikTok ads in Singapore have shown the potential to reach a large portion of the population; one report notes that ads can reach over 62% of Singapore’s population. This makes TikTok a high-impact channel for brand awareness and quick scale. Consider pairing top influencers with broad-reach creators to maximize penetration. (Source: DataReportal)
Why is TikTok influencer marketing effective in Singapore?
TikTok influencer marketing is highly effective in Singapore due to the platform's vast reach and engagement. As of 2025, TikTok has over 3.4 million active users in Singapore, with 73% of users under the age of 35. The average daily usage is 63 minutes per user, the highest among all platforms. Moreover, 53% of Singaporean TikTok users have purchased a product after seeing it on the platform, highlighting its commercial impact. (Source: Hashmeta)
Is follower count the best metric for evaluating Singaporean TikTok influencers?
Follower count provides a rough audience size but isn’t sufficient alone. Prioritize engagement rate, audience quality, and content relevance to the brand. Consider historical performance on similar campaigns and the authenticity of sponsored posts. (Source: Confetti SG)
How can I measure the success of an influencer campaign in Singapore?
Track views, engagement rate, video completion, and audience actions such as clicks or conversions. Use UTM parameters and affiliate links to attribute traffic and sales. Compare results to pre-set benchmarks and campaign goals. Consider brand sentiment and reach as additional indicators. (Source: Confetti SG)
Should I work with multiple Singaporean influencers or a single creator?
Multiple creators diversify reach and audience segments, while a single creator provides a cohesive message. If budget allows, a tiered approach (mega, mid-tier, micro) can maximize coverage. Coordinate messaging to avoid conflicting narratives and ensure consistent brand voice. (Source: Confetti SG)
